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Fundamentals of Corporate Finance Alternate Editio

The best-selling Fundamentals of Corporate Finance (FCF) is written with one strongly held principle– that corporate finance should be developed and taught in terms of a few integrated, powerful ideas. As such, there are three basic themes that are the central focus of the book: 1) An emphasis on intuition—underlying ideas are discussed in general terms and then by way of examples that illustrate in more concrete terms how a financial manager might proceed in a given situation. 2) A unified valuation approach—net present value (NPV) is treated as the basic concept underlying corporate finance. Every subject covered is firmly rooted in valuation, and care is taken to explain how particular decisions have valuation effects. 3) A managerial focus—the authors emphasise the role of the financial manager as decision maker, and they stress the need for managerial input and judgment.
SKU: 9780070183346
Old price: LBP 273,517
LBP 68,379
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Products specifications
Author NameRoss
Edition9
Publisher NameeMCGRAW HILL
Book Year2010
No. Of Pages992
0.0 0
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